Pakistan has approved the renaming of Pakistan International Airlines (PIA) to “Air Pakistan” as part of the government’s ongoing privatization and reform efforts, according to available reports.
Officials state that the rebranding aims to introduce a fresh identity, rebuild public trust, and attract local and international investors, while aligning the airline with modern aviation standards and global best practices.
The move is widely seen as a strategic attempt to distance the national carrier from past operational and financial challenges, improve service quality, and position it more competitively in the regional and international aviation market.
As reforms continue, this decision marks a significant shift in Pakistan’s aviation sector and signals renewed efforts to revive and strengthen the country’s national flag carrier.
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